You might block your ears when loud motorbikes are approaching, but not if they are arranged as one musical symphony. Together with renowned musician Dominic Seldis we’ve created the world’s first motorcycle symphony to promote this year’s worldwide Distinguished Gentleman’s Ride.
Production company Next Post Amsterdam signed for the making of the film.
A striking message, told with a different sound
This captivating music video tells the story of men who deal with health issues, like prostate cancer, in a way nobody has seen or heard before.
Niek Eijsbouts, creative director of SuperHeroes: “We had the idea of a tribute by an orchestra of motorcycles and the immediate question was: how on earth can we pull this off? That’s why we asked Dominic Seldis as a conductor. This man has an unstoppable passion for music, which we needed for such an experiment.”
It was Seldis’ suggestion to use Richard Strauss’ famous symphony ‘Also Sprach Zarathustra’. This piece has elements that have a natural resemblance with the sound of all sorts of bikes. Together with sound engineer Hielke Praagman, Seldis recreated the musical arrangement, replacing traditional classical instruments with tones of various exhaust pipes. From high pitched cafe racers to rumbling choppers. The passionate motorcyclists, who volunteered with their bikes, were transformed into enthusiastic classical musicians. Proving there is music in every loud pipe.
Distinguished Gentleman’s Ride
Each year in September millions of motorcycle enthusiasts around the world dress up in their finest attire and ride out on their classic and custom bikes. The Distinguished Gentleman’s Ride raises awareness for the Movember Foundation, a fundraising organisation that focuses on men’s health issues like prostate cancer and mental health issues, such as suicide.
Rusty Gold Motorshop
Zoran Holtkamp of Rusty Gold Motorshop Amsterdam is the organizer of the Amsterdam Distinguished Gentleman’s Ride. He was the first to publish the music video last Monday.
Last year, SuperHeroes also created these crafty hand-drawn ads for Rusty Gold. The illustrations were recently selected as one of the top-200 best illustrations by Luerzer’s Archive.
This tribute wouldn’t have sounded so exquisite without the effort of all the riders in the film. Also a big thanks to:
Production agency: Next Post Amsterdam
Creative director: Niek Eijsbouts
Art-director: Babo Schokker
Music arrangement: Hielke Praagman & Dominic Seldis
Conductor: Dominic Seldis
Sound Design: Hielke Praagman
Director: Mitchell Wever
Producer: Rouslan Kabanov
2nd camera unit: Anasiou Canaris
Sound recording: Jesse Meulenbeek
Camera rental: Nick Duinmaijer
Locatie: Willem Doorman
Production rental: Locatiewerk
Coffee: SUN Coffee
And not to forget: Richard Strauss for composing ‘Also sprach Zarathustra, Op. 30’